The Brand “BACKHOME” is the property of the company MPT — Marcenaria Portuguesa, Lda. (hereinafter MPT) legal entity number 507 066 596, which headquarters are located Rua D. Afonso Henriques, 77, 4585-322 Gandra, Paredes.
MPT - Marcenaria Portuguesa, Lda. is responsible for the treatment of your personal data.
BACKHOME complies with the Regulation (UE) 2016/679 of the European Parliament and the Council of April 27th, regarding the protection of natural people in terms of treatments of personal data and the free movement of said data, as well as the Portuguese Law 58/2019 of August 8th.
1. Personal data treated by BACKHOME as entity in charge of treatment
BACKHOME carries out the treatment of your personal data in this website, including the following categories of data: name, address, phone number, taxpayer number, email and all the data that are strictly necessary for the processing of the established legal relationship.
2. Reasons why we treat your data and in which situations
2.1. For the execution of a contract signed with you or for the execution of pre-contractual proceedings
BACKHOME carries out the treatment of your personal data within the scope of your contact request or purchase, so as to follow through and process your order.
3. Recipients of your personal data
BACKHOME is the only recipient of your personal data and does not transfer them to any entity and/or person, except to comply with legal or judicial obligations, or with your consent.
Your data will be duly stored in a specific department of BACKHOME so as to answer your request.
4. Conservation period of your data
BACKHOME only treats your data for the above-mentioned purposes and during the time that is necessary to achieve these ends. Thus, as soon as the data are no longer necessary to answer your request, they will be immediately eliminated.
5. Exercise of data owners’ rights
5.1. Data owners’ rights
a) Access right
Whenever you request it, you may confirm whether your data are treated by BACKHOME.
You may, also, access your personal data, as well as obtain the following information:
i. Reasons why your personal data are treated;
ii. Categories of personal data that are treated;
iii. Conservation period of your data or, if it’s impossible, criteria to establish this period;
iv. Your rights regarding the treatment of your personal data;
v. If the data were not provided by you, information regarding their origin.
b) Rectification right
Whenever you consider that your personal data (objective personal data provided by you) are incomplete or incorrect, you may request to rectify or complete them.
c) Deletion right (oblivion)
As soon as you request to BACKHOME the deletion of your personal data, they will be immediately eliminated, provided their preservation is not necessary, namely, for tax-related reasons.
The deletion right does not apply when the treatment is necessary for the following effects:
i. Exercise of freedom of expression and information;
ii. Compliance with a legal obligation that requires the treatment and that applies to BACKHOME;
iii. Public interest grounds;
iv. Declaration, exercise, or defence of a right in a judicial process.
d) Treatment limitation right
The treatment limitation allows the owner to request BACKHOME to limit the access to personal data or to suspend the treatment activities.
You may request the treatment limitation of your personal data in the following cases:
i. If you contest the exactitude of your personal data, during a period of time that allows BACKHOME to verify its exactitude;
ii. If BACKHOME no longer requires your personal data for treatment, but if said data are necessary to the data owner for the declaration, exercise or defence of a right in a judicial process, or:
iii. If an objection is presented against the treatment, until the verification that the
legitimate interests of BACKHOME prevail over yours.
e) Portability right
You may request to BACKHOME, in a structured format, of common use and automatic reading, the personal data provided by you. You also have the right to ask BACKHOME to transfer these data to someone else in charge of treatment if it is technically possible.
f) Opposition right
You have the right to oppose to the treatment of your personal data at any time, on grounds related to your personal situation, in the following situations:
i. When the treatment is based on the legitimate interest of BACKHOME;
ii. When the treatment is carried out for different purposes than the one for which the data were collected, but that are compatible with them.
BACKHOME will, in these cases, cease to treat your personal data, unless they have legitimate reasons to carry out this treatment, and said reasons prevail over your interests.
g) Right to withdraw your consent
In the cases where the treatment of the data is carried out based on your consent, you may withdraw it at any time.
h) Right to present complaints to the control authority
Should you want to present any complaint regarding topics related to the treatment of your personal data, you may do it to the Portuguese National Commission of Data Protection, the competent control authority in Portugal.
For more information, access www.cnpd.pt.
5.2. How to exercise your rights
You can exercise your rights through the following means:
Registered mail: Rua D. Afonso Henriques, 77, 4585-322 Gandra, Paredes.
6. Cookies policy
Your internet browser can be configured to notify you whenever a cookie is stored in the computer. It is also possible to define the “non-acceptance” of cookies of this website. However, the “non-acceptance” of cookies of BACKHOME’s website shall limit the access and use of some of its functionalities.
This website uses the following cookies:
a) Necessary Cookies:
These cookies are necessary to allow the basic functionality of the website. They are used to improve the user’s experience by remembering your preferences. Such as, for example, the acceptance or refusal of cookies itself, the login and password in your future visits, your favourite articles, the articles you add to your cart, among others.
b) Functional Cookies
These cookies allow us to analyse the use of the website to measure and improve its performance. They have the finality of assessing matters such as the number of users who visit the website, carrying out statistical analysis of the use the users do of it, with the purpose of improving the graphic and text contents that they consume on the BACKHOME Online Store.
c) Performance Cookies
These cookies allow us to improve the functionalities of our website, by analysing how it is used. In some cases, it helps us improve the navigation speed. The non-acceptance of these cookies may result in a slower navigation, and without recommendations. These cookies allow us to continue improving our website, to make purchases
easier and more pleasant for the user, and to improve the marketing messages we address to our customers. These cookies are generated by authorized partners, for the following use:
i.Google Analytics and Google Tag Manager: services made available by Google, with headquarters in the United States to monitor our website. It is a way to obtain information regarding the user’s access: number of times a user visits the website, dates of the first and last session, duration of the session, search engine and word that was searched to access our website, website or hyperlink of third party on which you clicked to access backhome.online, location in the world from which you accessed the website and device used to do so. The configuration and storage of this cookie are predetermined by Google’s service. BACKHOME is not responsible for the content or precision of third parties’ websites. These cookies are stored in a persistent way until their renovation. If you would like to obtain more information regarding the gathering and use of these cookies by this company, you may check the following link: https://po1icies.google.com/privacy?h1=pt-PT.
ii. Hotjar: clicks mapping service, made available by the company Hotjar Ltd. Level 2 with headquarters in Malta, that allows to obtain information regarding the zones that got the most clicks on the map and their duration. These cookies help us understand if there are any zones on the website where users experience a greater difficulty, to make sure that we can improve the navigation in our website. These cookies are stored in a persistent way until their renovation. If you would like to obtain more information regarding the gathering and use of these cookies by this company, you may check the following link: https://www.hotjar.com/legal/po1icies/privacy/
d) Marketing Cookies
These cookies record your preferences of products and purchases and help us in our marketing initiatives. They additionally allow us to share data with our advertisers, to ensure that the publicity presented to you is more relevant according to your preferences. We work with companies that can gather navigation information from our website and your interaction with our communications and ads, so as to show you personalized ads on behalf of BACKHOME. Our website also uses remarketing technologies that allow us to show our visitors that have already shown interest in our store and products personalized ads, with products that were viewed in partner websites. BACKHOME is not responsible for the content or precision of third parties’ websites.
i. Facebook: navigation record, viewed products and shopping behaviour displayed in our website, so we can communicate with you in a personalized way and show you products and services that correspond to your preferences in the social networks Facebook and Instagram. These cookies are stored in a persistent way until their renovation. If you would like to obtain more information regarding the gathering and use of these cookies by this company, you may check the following link: https://www.facebook.com/legal/terms/businesstools
ii. Google Adwords: navigation record, viewed products and shopping behaviour displayed in our website, so we can communicate with you in a personalized way and show you products and services that correspond to your preferences in the Google search engine and partners. For more information, read Google’s advertisement configurations: https://adssettings.google.com/authenticated.
The user has the right to withdraw at any time his consent regarding this Cookies Policy, eliminating the cookies stored in his/her computer using the configuration options of his/her Internet browser.
You may consult this information for the main Internet browsers in the following links:
Chrome: in https://support.google.com/chrome/answer/95647
Explorer: in https://support.microsoft.com//help/278835/how-to-delete-cookie-files- in-internet-explorer
Firefox: in https://support.mozilla.org/
Safari: in https://support.apple.com/kb/ph5042
Finally, if you wish to have a greater control over the installation of cookies, you may install software or complements to your browser, known as “do not track” tools, that will allow you to chose which cookies you want to allow.
Any alteration to this Cookies Policy will be duly announced through a warning published in our website. Every time any alteration occurs, the express acceptance of the Cookies Policy in its altered version will be requested to you.
The transfer, storage, and processing of the personal data gathered through this website are protected through a safe connection (SSL) and kept in the datacentre of BACKHOME, that complies with the safety legislation in technical terms of equipment and software.
This policy may be altered in the future. Such alterations will be effective immediately, after its online publication. We recommend the website’s users to read the policy regularly so as to keep informed about possible alterations that might have occurred.